Maple Tails
Professional CCTV Alarms & Security Solutions
Maple Tails is a specialist veterinary physiotherapy and hydrotherapy centre based in Stoke Prior, Bromsgrove, helping dogs and other animals improve mobility, recover from injury and enjoy a better quality of life through professional rehabilitation and ongoing care.
With an established business and a growing client base, Maple Tails needed a professional website that reflected the quality of its services, built trust with pet owners and provided a clear point of reference for veterinary professionals. We designed and developed a bespoke WordPress website focused on communicating the business's expertise, explaining its specialist treatments and making it easier for potential clients to understand the services available and request an appointment.
Project Overview
Bespoke WordPress website design
Clear treatment and session info for pet owners
Local SEO strategy
Technical SEO and website performance
Mobile-responsive UX/UI design
Targets Achieved
Established a professional online presence reflecting the quality of the business
Achieved an A+ on-page SEO grade
Created dedicated, search-optimised service pages
Established consistent branding across the website
Scalable website built for future growth
Web Design
Website Design
The Maple Tails website was designed and built to give the business a professional, welcoming online presence that reflects its specialist approach to animal rehabilitation and care.
Rather than simply presenting a list of treatments, the website was structured around the needs of pet owners and veterinary professionals, making it easy to understand the services available, the benefits of treatment and how to arrange an appointment.
Dedicated pages were developed for hydrotherapy, physiotherapy and session types, providing clear information about each treatment while creating focused, relevant content to support local search visibility.
SEO Optimisation
Page structure, headings, metadata, internal linking, service content, image optimisation and technical elements were developed to give Maple Tails a strong foundation for local search visibility, particularly for veterinary physiotherapy and hydrotherapy services in Bromsgrove.
Mobile Optimisation
The Maple Tails website was designed responsively across desktop, tablet and mobile, ensuring pet owners and veterinary professionals can easily explore treatments, understand the services available and request an appointment from any device.
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Particular attention was given to mobile navigation, content hierarchy, image optimisation and clear calls to action, creating a welcoming, accessible and straightforward experience for visitors.
Branding
Brand Guidelines
Full Brand Guidelines & Booklet
Colour Palette
Typography
Brand Personality Overview
Visual Identity Guide
Brand Strategy
Logo Design
Custom Illustration
JPG/PNG/SVG/AI/PDF
Brandmark
Symbol representation of the company:
Lion Passant
Courage, power, vigilance
Brand Usage
Logo variation in accordance with the brand guidelines
See Our Work
Great businesses. Real results.
From local independents to ethical e-commerce brands, Brightway Studio has helped clients turn scattered ideas into strong, successful & memorable identities.
Let’s build something
special.
If you're interested in what you see and would like to find out how you can level up your project, then you're in the right place!
Get started and book a free discovery call to explore how we can shape your brand and get it working for you.
Let’s build something
special.
If you're interested in what you see and would like to find out how you can level up your project, then you're in the right place!
Get started and book a free discovery call to explore how we can shape your brand and get it working for you.
Let's build you something
SPECIAL
